Serving Seniors | Seizing Business Opportunities in the Land of Aging “Boomers”

Created: Business to Individual

Everyone is talking about the tsunami of elderly people that soon will be flooding our country, but the news is
always presented in a negative light. Yes, we may be facing the potential bankruptcy of Social Security,
Medicare, and Medicaid, but let’s trust those solutions to our legislators (ha ha). Instead, entrepreneurs should
look at the potential of this growing — and somewhat wealthy — target market. Hear eldercare expert Lori
Wengerd’s perspective on the increasing needs of this growing population. Many businesses – including startups
and other small businesses – are going to benefit from serving the needs of the elderly. Why shouldn’t it be
you?

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