Do-It-Yourself PR

Created: Business to Business

If you’re interested in incorporating public relations into your company’s marketing mix but don’t have the budget to hire an agency or consultant to help, you CAN do it yourself. In this presentation, Michelle will cover how to manage your own PR by focusing on the basics to increase visibility and drive traffic and sales your way.

Public Relations: Beyond the Basics

Created: Business to Business

Do you have a basic understanding of public relations but want more in-depth information? This presentation goes deeper on a number of public relations initiatives, such as: Incorporating social media into your PR efforts Writing effective press relations The best way to reach busy reporters And more… Michelle goes beyond the basics to provide additional information for those who want

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